What is this report about? There has been a surge in interest in small and medium-sized enterprises (SMEs) in the GCC as part of economic diversification efforts. This report analyzes the impact of some highly acclaimed and successful SMEs in the GCC, in order to understand the ways and means through which they positively influenced their communities. The selected SMEs have captured the popular imagination of entrepreneurs in the GCC, and therefore, merit a closer examination of their business models and underlying success factors. Who will benefit and why? This report is intended as a catalyst for informed conversation and debate about the success of notable GCC SMEs. The beneficiaries include policy makers, SME entrepreneurs, the private sector, various government entities seeking to assist SMEs, the non-profit sector and civil society at large. How exhaustive is this report? The report comprises a detailed company analysis for each of the SMEs. It offers a comprehensive multidimensional view of the SME analyzed. The study also provides key metrics to determine competitive positioning in the respective wider markets. The drivers, constraints, and wider trends impacting the various SMEs have also been touched upon.